Victor Bicycles
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H From the archive
From the archive
When bicycle advertising became poster art
In 1896, two American trends converged: poster fever and the bicycle boom. William H. Bradley’s work for the Overman Wheel Company, which manufactured Victor bicycles, became his most extensive and significant commission for a bicycle maker. The poster was printed as a colour lithograph in Boston, at the height of advertising’s emergence as an art form in its own right.
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The story behind the motif
Poster featuring a beautifully illustrated advertising poster for " Victor Bicycles ", from 1896. The poster was created by illustrator and artist William Henry Bradley.
In the picture we see a woman riding a bicycle and a man in the foreground. All around we see beautiful flowers around a blue background.
Artist: William Henry Bradley | Created: 1896 | Publisher: Stiftelsen Kunstindustrimuseet | Item ID: OK-18876 | Copyright: CC-BY .
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Victor Bicycles
369 kr
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Exclusive paper
Our posters are printed on 230 gsm matte museum-quality paper. The paper has a soft surface with a subtle texture and a warm tone that gives the motifs remarkable depth and rich color reproduction.